DESIGNS FOR HEALTH06.09.2023
BOOSTING AMAZON SALES FOR AN INNOVATIVE NUTRITIONAL SUPPLEMENT BRAND
Over the past 30 years, Designs for Health has evolved from a family-owned business that offered nutritional counseling and educational services into an innovative producer of nutritional supplements. They emphasize high-quality natural medicine and functional nutrition. They turned to Front Row to help grow their direct-to-consumer business on Amazon.
WE LEVERAGED BRAND ELEMENTS ON AMAZON FOR A VISUAL STORYTELLING MOMENT.
Through a deep level of partnership, we used brand elements on Amazon to showcase the brand’s story in a visually compelling way. Our content team used their expertise to create an optimized storefront that educated customers across every single touchpoint. Meanwhile, the PPC team drove new customer acquisition and product discovery through sponsored brands and products.
Through the strategic use of sponsored ads and stores, Designs for Health's Amazon sales increased by 40%.