Our Insights
WWD Beauty Keynote: Where Brand, Demand, and Retail Converge in the Era of Connected Commerce
Catapult Launches Share of Voice
Voice of Customer Update: Avoid Frequently Returned Badge & Negative Reviews
Amazon’s Voice of Customer (VOC) dashboard just got a significant update, offering brands more control over their product’s customer feedback and performance. New features are designed to reduce negative experiences and improve conversion rates.
The Global Go-to-Market Playbook — Scaling Brands Without Fragmentation
Regional Analytics: Global Growth, Local Wins — Why Geo-Activation Matters More Than Ever
Model Guidance: 1P vs 3P vs Accelerator — Choosing the Right Model for Connected Growth
Small Badge, Big Impact: Maximize Black Friday Sales with Amazon Deal Badges
In a sea of competing Black Friday Cyber Monday (BFCM) offers, even standout Amazon brands can get lost. But a simple Deal Badge can go a long way.
Retail Media in Loops, Not Lines: Why Connected Commerce Demands a New Measurement Model