Bio
As Front Row’s first Chief Technology Officer, Kay Lee brings more than 18 years of engineering and leadership experience to the role, joining from Pacvue and Helium 10 where he built and scaled e-commerce systems used by thousands of brands. Throughout his career, Kay has led technology organizations across digital media, automotive services, and high-growth DTC platforms, with a reputation for stabilizing complex systems, driving agile transformation, and cultivating world-class engineering teams.
Known for building platforms that perform under pressure, Kay’s approach blends technical precision with a strong emphasis on team culture, iteration, and business alignment. At Front Row, he is spearheading a new era of digital transformation, enhancing our tech stack to support global brand growth at scale.