Sales Development Representative - Corporate

About Front Row:

Front Row isn’t a traditional agency. We’re a connected growth engine, combining strategy, creative, media, and Amazon performance to scale beauty, wellness, consumer, and tech brands. Our difference is in what we connect, and the results it drives: faster growth, stronger conversion, and full-funnel efficiency across every platform.

Founded through the unification of five commerce-first agencies, we operate at the intersection of brand and performance to unlock outsized growth for some of the world’s most iconic and ambitious consumer brands.

Role Overview:

The Sales Development Representative is a critical enabler within Front Row’s Central GTM team, responsible for driving efficiency, velocity, and consistency across pipeline creation. Reporting to the VP, Growth Partnerships, this role supports both Outbound Lead Generators (reporting to the CRO) and Fractional Referrers (reporting to the VP), ensuring that every lead, whether sourced outbound, inbound, or via referral, is effectively qualified, tracked, and nurtured into real pipeline.

This role blends sales enablement, pipeline operations, and lead development, with a specific focus on Front Row’s Amazon growth capabilities:

• Amazon US 3P (Management & Distribution)
• Amazon US 1P Management
• Amazon US 1P Advertising Management
• Amazon EU 1P Management
• Amazon EU 1P Advertising Management

By equipping teams with Amazon-focused insights, messaging support, and process rigor, the Sales Development Representative ensures that Central GTM delivers pipeline that consistently converts to revenue.

Role Responsibilities:

• Pipeline Acceleration & Handoffs
• Standardize best practices for lead qualification and handoff across Amazon-focused opportunities (1P, 3P, and Advertising in US and EU).
• Monitor funnel progression and prevent leakage between stages.
• Ensure warm introductions from Fractional Referrers are captured, tracked, and advanced into Amazon pipeline opportunities.
• Enablement & Support
• Equip Outbound Lead Generators with prospect research, messaging frameworks, objection-handling tools, and whitespace analysis tailored to Amazon services.
• Provide Fractional Referrers with research, CRM follow-up, and meeting prep to maximize the impact of their introductions into Amazon networks.
• Support sales teams during peak event periods by handling CRM data entry, follow-ups, and administrative deal updates on their behalf to ensure timely progression, accurate pipeline tracking, and no loss of momentum while sellers are in market.
• Data & Insights
• Track whitespace in Amazon categories and accounts and activate outbound teams to pursue them.
• Deliver insights on category coverage, competitive positioning, and pipeline velocity in Amazon US and EU markets.
• Analyze funnel metrics such as conversion rates, velocity, and drop-offs and recommend improvements.
• Process & Tools
• Champion adoption of CRM and sales automation tools across Central GTM.
• Maintain clean CRM records, dashboards, and reporting for CRO and VP visibility, with Amazon pipeline.
• Pipeline & Data Integrity
• Maintain high standards of CRM data hygiene, ensuring pipeline accuracy, deal stage tracking, and consistent forecasting inputs.
• Audit HubSpot data regularly to ensure opportunities reflect the latest commercial details, client and contract information, and stage progressions.
• Provide weekly pipeline and deal status reports to Sales leadership, flagging key trends, delays, or risks.

• Bachelor’s degree in Business, Finance, or related field.
• 5+ years of experience in deal desk, sales operations, or commercial enablement within a digital, ecommerce, or technology-driven environment.
• Strong experience managing proposal development and deal workflows across multiple stakeholders.
• Advanced proficiency with HubSpot CRM (pipeline management, reporting, and opportunity tracking).
• Knowledge of Amazon Business Models and Advertising preferred; knowledge of digital marketing environments ideal.
• Exceptional organization, communication, and project management skills, with the ability to manage multiple concurrent priorities.
• Strong attention to detail, accountability, and a passion for driving process excellence.
• Demonstrated success in improving operational efficiency and supporting cross-functional teams.

• Health, dental, and vision
• PTO
• 401K matching
• Summer Fridays
• Wellness and commuter benefits
• Work with a fun, consultative team of experts
• Location - headquartered in SoHo, New York City with offices in San Diego, Hamburg and Bratislava

SALARY - $70,000 - $80,000 + commission