Our Insights
Creating Communities with Engaging Strategies
Discover how Front Row Group leverages influencer marketing, social media engagement, and user-generated content to build thriving brand communities and drive impactful results for Oster Professional and MyKirei by KAO.
March 2024 Amazon Updates
Stay up to date on the latest happenings and platform updates from Amazon.
Navigating TikTok Shop: An Essential Playbook for Beauty Brands
Unlock the power of TikTok Shop. Front Row's exclusive guide delivers strategies for beauty brands to seamlessly connect, drive sales, and elevate the shopping experience on this dynamic platform.
Weaving Storytelling Through Your Content Strategy
Unleash the power of storytelling in your content strategy with expert insights from our Strategy & Design Team.
The Rising Cost of Amazon Fees and How to Navigate
Learn about Front Row's proactive strategies and insights on thriving amidst Amazon's fee adjustments in the booming beauty and wellness markets, shedding light on the evolving landscape for both 1P and 3P sellers.
How Front Row Launches the Next Leading Brands
Embark on a journey of brand innovation as Front Row unveils the stories behind recent launches—from Future Society's blend of biotech and fragrance to Symphonic MD's radical skincare science and the sensory elegance of Cerulean 6.
Business of Fashion Feature: How Amazon Fits Into the New Beauty Playbook
Dive into the complexities of Amazon', where prestige beauty brands find both challenges and opportunities as we unveil dynamic strategies for success.
Exploring the Latest Marketplace Updates: February 2024
Discover the latest Amazon and marketplace updates for February and stay tuned for our monthly insights.
