The Future of Ecommerce: Lessons from Mammut and X-BIONIC on Building Digital Flagship Stores That Stand Out
At K5 in Europe, Front Row and Build in Amsterdam took the stage to redefine what it means to create a true digital flagship store. The masterclass blended brand storytelling, emotional resonance, and scalable technology to build online experiences that feel as premium and distinctive as the world’s most iconic physical flagships.
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