CATAPULT FOR AMAZON
Win on Amazon With AI-Powered Intelligence
Make Data Your Secret Weapon
Catapult for Amazon is an Amazon vendor analytics platform for multinational brands. With it, you can make data-driven decisions to prioritize your actions for the biggest impact.
The Amazon marketplace is more competitive than ever, and without real-time insights, brands run the risk of falling behind.
While many brands rely on Amazon data, there are a lack of tools to translate this data into strategic action. Catapult for Amazon transforms marketplace data into a competitive advantage, helping brands optimize sales, media, and content to maximize sales.
Actionable Analytics That Power 1p and 3P Amazon Vendors
Catapult for Amazon was developed by Front Row's Business Intelligence unit to help brands navigate the complexities of the Amazon marketplace. By integrating critical sales, digital shelf, and operational data, Catapult empowers brands to make smarter decisions and drive sustained growth. Available as a service for existing clients or as a standalone SaaS platform, Catapult for Amazon turns raw data into results.
Comprehensive Amazon Analytics Suite
Success on Amazon requires a data-driven approach. Catapult for Amazon is an all-in-one analytics platform that integrates key marketplace insights into a single, intuitive dashboard, helping brands optimize their presence and outperform competitors across all critical areas:
AMAZON RETAIL ANALYTICS
Retail Analytics That Drive Growth
Gain a 360° view of your Amazon business with consolidated first- and third-party data. From sales performance and competitive benchmarking to share-of-voice analysis, Catapult provides the intelligence needed to identify trends, uncover opportunities, and make informed strategic decisions.
Increase Profitability
Catapult helps you better measure the true impact of your actions.
Strengthen Amazon Relationship
Insights that help you get the best deal in Amazon negotiations.
Make Decisions With Precision
Uncover and resolve the root cause of your ecommerce issues.
Buy Box Control
Track prices and learn which sellers are stealing your buy box.
AMAZON DIGITAL SHELF
Digital Shelf Visibility & Optimization
Your product listings are your storefront. Are they optimized for visibility and conversion? Catapult tracks content compliance, product availability, search rankings, and customer sentiment to help brands maximize discoverability and improve sales performance.
Optimize Your Visibility
Improve both organic and paid visibility of your products.
Discover Competitors
Identify competitors in your space and uncover their marketing strategies.
Become Truly Customer-Centric
Analyse thousands of customer reviews and learn how you can best implement them.
Take Control of your Listings
Quickly identify unwanted listing changes.
AMAZON MEDIA ANALYTICS
Media Performance & Optimization
Catapult bridges analytics with execution, helping brands optimize Amazon advertising investments. With comprehensive media metrics and AI-powered insights, brands can allocate budgets effectively and measure true campaign impact.
Customer Lifetime Value
Our tool makes it possible to measure true customer lifetime value.
Amazon Marketing Cloud
Catapult is a certified solution provider for Amazon Marketing Cloud.
Global Measurement
Compare ad performance globally in a single view.
Drive Visibility
Catapult helps you analyse and optimize towards your goals.
AMAZON SELLER OPERATIONS
Retail Execution & Performance Management
Catapult provides operational intelligence to streamline your Amazon business. With automated alerts and prescriptive recommendations, brands can eliminate availability gaps, monitor pricing consistency, and improve promotional effectiveness all in real time.
Inventory Management
Proactive alerts help prevent stockouts and lost sales opportunities.
Pricing Intelligence
Monitor competitive pricing and maintain optimal positioning.
Promotion Effectiveness
Measure the true impact of your promotional activities.
From insights to action, Catapult for Amazon is your competitive edge.
Frequently Asked Questions
What makes Catapult different from other Amazon analytics tools?
Unlike traditional analytics platforms, Catapult goes beyond reporting by providing AI-powered recommendations and prescriptive insights that help brands take immediate action on Amazon.
Can Catapult help improve my Amazon search rankings?
Yes. Catapult tracks your share of search, keyword performance, and competitive positioning, offering insights to improve product discoverability and optimize advertising spend.
Does Catapult for Amazon integrate with advertising and media data?
Absolutely. Catapult consolidates retail performance, paid media, and content analytics in one place, ensuring brands can align their ad spend with real business outcomes.
Is Catapult for Amazon only available to Front Row clients?
No. While Front Row clients can access Catapult as part of their service package, it is also available as a standalone SaaS solution for brands looking to gain a competitive edge on Amazon.
Does Catapult work for both 1P vendors and 3P sellers?
Yes. Catapult for Amazon is designed to provide actionable analytics for both first-party vendors and third-party sellers, with customized insights for each business model.