Commerce Catalysts

Our Insights

    • Blog

    Connected Commerce in Action: Results Over Guarantees Through Holistic Growth

    • Blog

    New Subscribe & Save Metrics Reveal What Drives Long-Term Value

    Subscribe & Save (S&S) has long been Amazon’s built-in tool for driving repeat purchases. A new version of the S&S dashboard has surfaced, significantly expanding the scope of data available.

    • Blog

    Amazon Shortens Return Window for Select Categories

    Starting June 23, Amazon has shortened the return window from 30 to 14 days for several product categories across Germany and Italy, including Tools & Home Improvement, Personal Care Appliances, and Automotive.

    • Blog

    Amazon is Testing Sponsored Ads in Rufus

    Amazon has started testing Sponsored Ads inside its AI shopping assistant, Rufus, and brands may already be a part of it, whether they realize it or not.

    • Blog

    How Beauty Brands Can Win Prime Day: Insights from CEW x Front Row

    How to Build a Beauty Brand with Staying Power: Key Takeaways from Chris Skinner at the Business of Beauty Global Forum

    • Blog

    Amazon Brings Back ASIN-Level Demographics: But How Valuable Are They Really?

    Amazon’s Brand Analytics has recently reintroduced demographic insights at the ASIN level in the U.S., providing brands with data on age, income, education, gender, and marital status of their product’s buyers.

    • Blog

    Amazon’s New B2B-Only Sponsored Products

    Amazon recently launched B2B-only Sponsored Products campaigns, enabling brands to target business customers exclusively on Amazon Business.