Our Insights
Harness the Power of User-Generated Content (UGC) for Authentic Beauty Marketing
Discover how user-generated content (UGC) is transforming beauty marketing. Learn how to leverage UGC in email marketing, paid ads, social media, and more to build brand trust and drive sales.
TikTok Shop: A Goldmine for Beauty Brands?
The beauty industry flocks to TikTok Shop! Unlock key stats, demographics, and winning strategies to engage beauty shoppers on this booming social commerce platform.
Creating Communities with Engaging Strategies
Discover how Front Row Group leverages influencer marketing, social media engagement, and user-generated content to build thriving brand communities and drive impactful results for Oster Professional and MyKirei by KAO.
Getting Started with Amazon Prime Video Advertising
Unlock the power of Amazon Prime Video advertising with expert insights and guidance from Front Row, enhancing brand visibility and driving conversions in the digital marketplace.
March 2024 Amazon Updates
Stay up to date on the latest happenings and platform updates from Amazon.
Navigating TikTok Shop: An Essential Playbook for Beauty Brands
Unlock the power of TikTok Shop. Front Row's exclusive guide delivers strategies for beauty brands to seamlessly connect, drive sales, and elevate the shopping experience on this dynamic platform.
Weaving Storytelling Through Your Content Strategy
Unleash the power of storytelling in your content strategy with expert insights from our Strategy & Design Team.
The Rising Cost of Amazon Fees and How to Navigate
Learn about Front Row's proactive strategies and insights on thriving amidst Amazon's fee adjustments in the booming beauty and wellness markets, shedding light on the evolving landscape for both 1P and 3P sellers.
