Cultivating the Future with Future Society: Building an Expressive Biology-Inspired Fragrance Brand
Explore Front Row's transformation of Future Society, where science meets fragrance in a journey back in time, and uncover how our Strategy and Design team crafted a brand identity rooted in biotech and Solar Punk-inspired futurism.
Elevating Beautyblender with Interactive Gaming: A Front Row x makemepulse Collaboration
PLAY is an immersive and interactive gaming experience that seamlessly blends entertainment and beauty. Learn about this unique collaboration and how we brought the new Beautyblender PLAY to life in an addictive arcade game.
Bringing an in-office-like experience to the digital consumer
Dr. Dennis Gross needed to refresh the brand, and our research showed that consumers wanted skincare wisdom straight from the doctor. So we gave consumers what they wanted by establishing innovative, 3D-like product shots and a warm, welcoming voice that reflected Dennis' real-life personality.