Our Insights
The Amazon Effect: Beauty's Next Frontier Is Already Here
Podcast: The Rise of Dupes & How High-Growth Beauty Brands Can Protect & Expand
The Creative Science of Paid Ads: How Design and Strategy Drive Performance Marketing
Well Up: GLP-1 and Hormonal Health, Gamified Ecommerce and Creatine’s Resurgence
GLP-1 access is unlocking new paths in hormonal health. Gaming is emerging as a powerful wellness and ecommerce tool. And creatine is going mainstream—with big implications for brand innovation.
REPORT: Decoding Amazon Success: A Guide For Beauty Brands In 2025
Discover the emerging trends that will define the beauty and wellness industries in 2025, how brands can leverage these changes, and how these emerging trends are showing up on Amazon.
Unlock Exclusive Insights: The Future of Women’s Health & Amazon Growth Strategies
Discover the emerging trends that will define the beauty and wellness industries in 2025, how brands can leverage these changes, and how these emerging trends are showing up on Amazon.
The Supplement to Your Supplement Brand: Building an Identity That Stands Out
Building a strong brand identity is a powerful way to differentiate your supplement brand in a crowded Amazon marketplace.
Maximizing Profitability Through Strategic Media Contribution Analysis
For brands navigating Amazon’s competitive marketplace, media investments are a critical lever for driving revenue. But how can you ensure that your ad spend is delivering maximum profitability?
