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    • Blog

    Expert Guidance for Navigating Amazon's Vendor Terminations

    Amazon’s recent vendor termination announcement has left many 1P brands uncertain about their future. However, you can turn this disruption into an opportunity with the right strategy and support. As a leading Amazon agency, Front Row is here to help you craft a successful plan and thrive despite the challenges.

    • Blog

    Well Up: Products for GLP-1 Users, Wearable Health Coaches and Romantasy’s Looming Place in Beauty Culture

    This week's beauty and wellness news roundup explores pProducts for GLP-1 users, wearable health coaches and Romantasy’s looming place in beauty culture — learn more weekly consumer insights here.

    • Blog

    Well Up: AI Personalized Recommendations, Menopause Care, and Tech-Infused Skincare

    This week's beauty and wellness news roundup explores the impact of AI on beauty personalization, the evolving landscape of menopause care, and the rising trend of tech-protective skincare.

    • Article

    Tennis' WAG Era: Morgan Riddle & the Influencer Impact

    Explore how the rise of "WAGs" (wives and girlfriends of athletes) like Morgan Riddle is transforming tennis through social media influence, attracting new fans, and sparking debate.

    • Article

    In-House Content Studios: Beauty Industry Trend or Costly Mistake? Front Row Weighs In

    Top beauty brands are investing in in-house content studios to boost creativity, efficiency, and brand engagement, but experts like Front Row's Chris Skinner caution that it's not a one-size-fits-all solution.

    • Article

    Rethinking Luxury: How High-End Brands Can Thrive on Amazon

    Explore how luxury brands can leverage Amazon's reach without compromising their image. Learn about brand protection, curated storefronts, and strategies for building brand advocacy on the platform.

    • Blog

    Well Up: Women’s Health Revolution, Simplified Socials and a Shift Away from Botox

    This week's beauty and wellness news roundup covers the women’s health revolution, simplified socials and a shift away from Botox. Explore the emerging consumer trends shaping retail, beauty and wellness.

    • Blog

    Boost Q4 Sales: A Beauty Brand's Q3 Guide to Inventory, Marketing & Planning

    Prepare your brand for the holiday rush! Learn how to optimize inventory, analyze Q1/Q2 data, and plan effective marketing strategies to boost Q4 sales.