Our Work
Infusing an established brand with bold, new energy.
DevaCurl needed to modernize their brand, and we came back with attention-grabbing colors, fashion-forward models, and an empowering message of "Your life. Your curls. Your way."
Going to the #NexxusLevel with strategy for Nexxus
We created an Evergreen hashtag campaign #NexxusLevel to establish a social presence, drive creative concepts and increase organic UGC content.
How we helped popular CPG brand go global
A high-profile CPG brand with a rapidly expanding global presence approached Front Row to launch their products on the Amazon UK platform. With high growth expectations, our dedicated international experts led this successful launch.
We amplified brand visibility and generated demand in a new market
To attain a definite reach with desirable frequency and reasonable CPM, we strategically divided our audience into segments based on intent. High-intent segments consisted of in-market audiences, while low-intent segments comprised affinity audiences.
Unleashing limitless self expression: how we unlocked TooD's radical brand identity
We helped build the TooD brand with a radical brand identity, messaging, and strategy inspired by founder Shari Siadat’s attitude of never holding back, embracing every part of your being, and expressing it with no limits.
Designing an elegant look and feel for a skincare line from celebrity esthetician
Joanna Czech wanted packaging and a uniquely cool travel kit that reflected the brand's all-climate-focused skincare, along with showcasing the brand's premium nature.
A journey through the woods for Chinese New Year
Elizabeth Arden celebrates the year of the water rabbit with a cut-through campaign designed to surprise and delight.
Building a custom AMC dayparting analysis to drive incremental sales
While monitoring the advertising performance for one of our clients, we identified performance dips on certain days of the week. To better understand what was causing these issues, and to determine if we were missing any opportunities for optimization, we developed a custom dayparting analysis using the Amazon Marketing Cloud (AMC).
